Attracting Buyers

How Do You Attract Qualified Buyers?

Today’s buyers want “move in” ready. Simply painting your home yields the highest return on investment. This is a must before putting your home on the market. Hire a professional painter if you don’t want to DIY.

Once you decide to list your home, you have to think of it as a product. It will no longer be your home. Most sellers are emotionally attached to their homes, therefore bringing in a home stager or a realtor who is a home stager is part of creating the product. Home staging makes the buyer think “I have to have this home.” Staging creates an emotional response from the buyer. A staged home helps buyers visualize the property as a future home. This is critical in getting the highest sales price. According to the National Association of Realtors, 25% of buyers increase their offer between 1% to 5% on a staged home. Staging is an optional cost to the seller but is encouraged to get a higher sales price.

I can get the word out about your listing to all the right people. I know how to attract serious buyers – so a good offer comes in quickly.

To achieve that success, I’ll implement the appropriate marketing plan. After all, there’s more to selling a house than hammering a For Sale sign on the front lawn. I’ll work closely with you to create a marketing plan which may include some or all of the following:

  • Professional photography and gathering the details on your property;
  • Videography
  • Handle all calls and requests for showing appointments;
  • Scheduling and promoting an Open House to attract a multitude of buyers;
  • Leveraging the internet and social media to promote your listing on 200+ websites;
  • Creating effective marketing materials such as printed flyers or mailers, targeted email marketing
  • Uploading your listing to MLS – the Multiple Listing Service that real estate agents and buyers use to search for properties;
  • Cancellation Guarantee-cancel if you are not happy, with no monetary penalties.

My job is to get the right buyers to see your house, fall in love with it, and make a good offer.

Marketing matters, even in a seller’s market!

The sooner we start, the sooner your house will be sold – and for a top price.


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